Agent Test

 

 

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The Test:

What have you learned about small-ship cruising?
1. Which of the following cruise lines uses only shallow-draft vessels? 2. Which statment about small-ship cruisers is incorrect ?
Princess Cruises They tend to be technologically sophisticated
Cruise West

They tend to have above-average incomes
Celebrity Cruise Line They're driven more by value than by cost
Norwegian Cruise Line They're on average, 40-70- years old
Holland America They tend to be less sociable with other passengers
 
3. When qualifying the niche client,
you sholuld:
4. During which sales step is the use of features / benefits langauge most critical?
Take Notes Opening
Use open-ended questions

Qualifying
Determine client's psychographic profile Recommending
All of the above Handling Objections
None of the above Closing
 
5. Which of the following is not a usual feature of small-ship cruises? 6. Which of the following statements is more true of niche clients
than of mass-market ones?
Informal or casual style They tend to have average income levels
Widely varied itineraries They tend to be independent, and to know what they want
Assigned-seat dining They tend to take shorter vacations
Focus on the destination They tend to need considerable help in making decisions
Expert lecturers They have, on average, a high-school education level
 
7. When recommending small-ship cruise products to a niche client, you should recommend how many specific cruises? 8. About what percentage of small-ship cruise guests are first-time cruisers?
Only One 75%
No more than four

62%
Three 40%
One or Two 33%
None: they won't need you to make a recommendation 25%
       
9. Which is not true of potential small-ship cruise clients? 10. Which of the following ships visits Mexico?
Are over 40 years old Spirit of Yorktown
Tend to be followers

Star Clipper
Are retired World Discoverer
All of the above Queen of the West
None of the above Normandie
       
11. Of the following, which is not usually a specific characteristic that is distintive to all expedition-type cruises? 12. the Galapagos Islands are located...?
A "hint " of discomfort Off the coast of Africa
Onboard formality

Off the coast of Alaska
Expert Lecturers In the Indian Ocean
All of the above Off the coast of South America
None of the above In the Caribbean
       
13. On which of the following vessels would a man most likely have to wear a jacket to dinner? 14. Which of the following companies does not operate masted sailing vessels?
Seabourn's Legend Windjammer Barefoot Cruises
Cruise West's Spirit of Endeavour

Start Clippers
Quark Expedition's Yamal Windstar Cruises
Windjammer Cruises' Fantome Cruise West
All of the above None of the above
       
15. More than half of potential small-ship
cruise clients:
16. The likes and dislikes of a client are described
by the term:
Tend to be less sociable than large ship cruise clients Niche
Are more interested in cost than in anything else

Demographics
Tend to be wary of new experiences Psychographics
All of the above All of the above
None of the above None of the above
       
17. Ships taking over a certain number of passengers must meet international standards for safety and hygeine.
What is that number of passengers?
18. Which of the following is true about
mass market cruises?
100 The focus is often on what's inside the ship
50

They feature itineraries which stop at major ports
25 They are designed to appeal to a large number of people
12 All of the above
6 None of the above
       
19. Which of the following ships is not a masted sailing ship? 20. Which of the following vessels might best be characterized as
a "soft adventure " cruise ship?
Yankee Clipper Cruise West's Spirit of Alaska
Wind Star Linblad Expedition's Sea Bird
Star Flyer Abercrombie & Kent's Explorer II
Spirit of Nantucket All of the above
All of the above are masted sailing ships None of the above
       
21. Which statement is true about most small-ship dining? 22. WProviding true added value to your travel agent /client relationship, means exploring your clients interests and take opportunities for up-selling cruises. Which of the following are examples of up-selling cruises?
Passengers can dine at any time they want Pre- or post-cruise packages
Coat and tie are required at dinner only Upgrading stateroom
Meals are excluded fro mthe cruise price Land-tour add-ons
There's a single seating, and it's open Travel Protection
Several Seatings are scheduled since the dining room is too small to accommodate everyone All of the above
    None of the above
       
23. What is the "key " to the paddlewheeler and steamship experiences? 24. Which of these rules should you follow when encountering client objections?
Pampering Change the subject
Adventure Clarify the client's objections
Nostalgia Avoid discussing their fears
Formality All of the above
None of the above None of the above
       
25. Which of the following offers Pacific Northwest cruises?  
KD River Cruises    
Quark Expeditions    
Abercrombie & Kent    
Peter Deilmann Europamerica    
Cruise West